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About us


Tickled Pink is a super cute, trendy boutique nestled in the heart of Mitchell, South Dakota. We started in 2010 as a consignment store. As we grew larger, we added formalwear and new clothing. In November 2014, we had a fire in the apartments up above the former store. We then decided it was a perfect time to purchase my dream building, the former Mitchell National Bank. With a lot of blood, sweat and tears we are where we are today. Thanks to some really great carpenters we were back up and running in 5 months in a BEAUTIFUL remodeled 1900's bank. Then to our terrible luck we were faced with yet another fire, this time due to a dehumidifier in the basement after being flooded by the business next door. So we then again reopened in October 2016.

We carry a large assortment of Women's and Plus Size clothing, Children's, Infant and Toddler along with a large selection of footwear.

Our Prom/Formalwear is growing more and more every year. We carry designers such as Ellie Wilde, Madison James, Sherri Hill, La Femme and many more. (just a heads up, if you are prom shopping during the month of January, shop on weekdays as the fitting room tends to be a bit of a wait).